Leucadia Blog: Iconic Surf Cleaners signage gone

Sunday, October 25, 2015

Iconic Surf Cleaners signage gone

Here is an epic example of a small town mainstreet FAIL.

Who should have prevented this failure?

DEMA? Chamber of Commerce? Historical Society? Encinitas Planning Department? City Manager? Mayor? City Council?

What can be done to get the iconic Surf Cleaners sign back where it belongs?

2 comments:

AnonymousOctober 30, 2015 1:58 PM
Nothing.
ReplyDelete
Replies

Add comment

Thank you for posting on the Leucadia Blog.
There is nothing more powerful on this Earth than an anonymous opinion on the Internet.
Have at it!!!

About Leucadia

Leucadia is a funky little beach community located in North San Diego county in southern California. Leucadia is the north section of the city of Encinitas.

English spiritualists settled the small coastal community of Leucadia in 1870, and are reputed to have danced, in diaphanous white robes in the little Roadside Park (Leucadia Blvd and Hwy 101).

The spiritualists are the reason so many of the streets are named after Greek gods and goddesses. Leucadia is Greek for "a sheltered place." Heritage Eucalyptus trees, planted in the 1880s, still grace the highway. When President Roosevelt passed through Leucadia in an open car during the Depression, local children climbed the Eucalyptus trees to wave to him.

Change happens slowly in this nostalgic little California beach town. In lieu of fast food restaurants and franchise chain stores, Leucadia has two miles of Mom 'n Pop businesses, and that's the way everyone likes it. The town war cry is "Keep Leucadia Funky."

Leucadia played an active role in the rebirth of the classic Highway 101 shield, restored in 1997, and was part of the successful 101 Campaign to have Highway 101 declared an historic route.

Leucadia is experiencing growing pains and culture clash in these first decades of the 21st century...

*note - the Leucadia Blog is mostly inactive at this time